Website Stock Photography
The somewhat overused phrase “a picture paints a thousand words” is often used in marketing to illustrate the need for good quality images. The best way to sell anything is to give it the space and opportunity to sell itself. A well constructed image showing the product/information at its best, preferably solving whatever problem it’s designed to solve will sell infinitely more than any clever description.
Studies show that users focus more on information-rich photos most relevant to a website’s content and pay little or no attention to the images that do not have intellectual weight, detail, or relevancy.
Your website is your shop window to the world. Just as you should never consider printing your own advertising literature, because it would look home built, the same should be considered for websites. A website built with poor quality images and technology has a negative effect to visitors and search engines. Looks are important when it comes to websites!
There are stock photography websites where you can buy excellent quality images for use in websites and advertising material. These cost a lot less than what it would cost to get a professional photographer to take the same photo.
A website we recommend to purchase photos from is www.istock.com
