Your logo design is the FIRST thing the differentiates you from your competitors. The logo you have designed needs to be impactful and convey your message.
The company's logo or icon is a critical part of business marketing forming the anchor point for all other marketing material.
Essentially the logo is the foundation for the company's marketing effort, so it is important that a strong logo be developed before any other material.
What sets your company apart from your competitors? What makes you different/original/unique? What about your company makes it the one that a potential client should choose above your competitors? These are questions that you should answer. Find a simple, uncluttered way to convey these answers through your branding message and you will be on the right track!
An advertising campaign should be geared toward your niche market. It is a common mistake to create generic ads that do not speak the language or grab the attention of your potential customers.
Ask yourself what kind of customers you want to attract, and make sure your ads speak to them on a personal level.
No matter how awesome your company's product or service is, if you don't advertise, nobody will know about it. The goal of any advertising program should be to cost-effectively reach the largest audience possible and attract new customers. If done correctly, advertising can be a wonderful investment for your small business!
Since my dealings with Janet, she has been thorough, reliable and very understanding.
From the onset, she understood perfectly the vision I had for my business. She visualized it with me and brought it to life.
She guided me along the path of entrepreneurship when I wanted to give up and she even went as far as extending my payment period.
I believe that she has creative flair geared towards the contemporary working world. She is accountable for her work and pays attention to detail.
Thanking you
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